Jemimah Rodrigues backs Whisper Period Panty, spotlights new-generation period care for active lifestyles

Hyderabad: Period days should not dictate how a girl moves, plays, studies, or lives her life. Addressing this reality, Whisper, India’s leading feminine hygiene brand, has partnered with Indian cricketer Jemimah Rodrigues to spotlight the Whisper Period Panty, a modern period care solution designed to deliver comfort, confidence, and uninterrupted movement across everyday life—including match days.From early morning workouts and packed college schedules to travel, training, and competitive

20 Jan 2026 6:36 pm
GM Modular Collaborates with Influencer Mekhala Sawant to Promote GM Fogo Instant Water Heater

Mumbai: GM Modular, an electrical and smart home solutions brand, has partnered with popular lifestyle and fashion influencer Mekhala Sawant (mekhalabawsay) for a digital content campaign promoting the GM Fogo Instant Water Heater. The collaboration is aimed at engaging urban, fast-moving consumers who prioritise comfort, efficiency, and smart solutions in their everyday routines.Conceptualised around real-life moments, the campaign captures Mekhala’s post-shoot routines, spotlighting the need

20 Jan 2026 6:17 pm
Radhika Ramani appointed independent director at Kalyan Jewellers

Kochi: Jewellery major Kalyan Jewellers has appointed senior advertising and media industry leader Radhika Ramani as Additional Director (Non-Executive & Independent) to its Board, with effect from January 14, 2026. The appointment is for a term of five consecutive years, ending January 13, 2031. In a regulatory filing, the company said the induction of new independent directors is aligned with its continued focus on strengthening corporate governance, independent oversight and long-term value c

20 Jan 2026 6:14 pm
ET NOW Unveils Special Davos Programming: “Davos Diaries” Ahead Of World Economic Forun Annual Meeting 2026

Mumbai: ET NOW, India’s leading English business news channel and ET NOW Swadesh are set to bring viewers front-row access to the World Economic Forum Annual Meeting with its special Davos programming, “Davos Diaries,” co-powered by KIA Seltos (ET NOW & ET NOW Swadesh) & Motorola (ET NOW) anchored by Ayesha Faridi. Under the theme ‘A Spirit of Dialogue’, the World Economic Forum convening in Davos from 19–23 January 2026 brings together global leaders to navigate a world shaped by ge

20 Jan 2026 6:03 pm
Flipkart taps Harbhajan Singh for Republic Day sale campaign targeting appliance upgrades

Mumbai: For generations of Indian households, a malfunctioning washing machine, refrigerator, or television has often been met not with replacement—but with a well-timed ‘chaanta’. This age-old ritual, passed down across families, has become an unspoken cultural habit when appliances stop working.Flipkart has now decided to challenge this tradition. Ahead of its Republic Day Sale starting January 17, 2026, the e-commerce major launched a new campaign urging consumers to move beyond chaanta

20 Jan 2026 5:59 pm
Infosys leads IT brands as fastest-growing with 15% CAGR and US$16.4 billion value: Brand Finance Report

Davos: Infosys has been recognized by Brand Finance, the world’s leading brand valuation firm, as one of the top three most valuable IT services brands globally. According to the Brand Finance Global 500 2026 report, Infosys is also the fastest-growing IT services brand worldwide, recording a brand value CAGR of 15% over the last six years and achieving a brand value of US$16.4 billion in 2026.Infosys further strengthened its global standing with a Brand Strength Index (BSI) score of 86.8 out

20 Jan 2026 5:55 pm
Publicis Groupe Onboards Ivan Fernandes as Strategy Advisor for Publicis Connected Media

Mumbai: Publicis Groupe has appointed Ivan Fernandes as Strategy Advisor for Publicis Connected Media, strengthening its senior advisory bench as the group sharpens its focus on media, data, technology, and business transformation.Fernandes announced his new role through a LinkedIn post, stating that he is “excited to support Publicis leadership with strategic advisory work as they navigate what’s coming next across media, data, technology, and transformation.” He added that the appointmen

20 Jan 2026 5:50 pm
GTC NEWS Begins Test Transmission on GSAT-30, Signals Global Push for Punjabi News

Mumbai: Amritsar-based GTC NEWS has commenced test signals on GSAT-30, marking a significant step toward building a globally distributed Punjabi news network with satellite reach.The test transmission phase indicates the channel’s readiness to move beyond digital-first confines and enter the satellite broadcasting ecosystem, enabling wider and more reliable access for Punjabi-speaking audiences across India and overseas markets. The network positions itself as an AI-first news operation, promi

20 Jan 2026 5:50 pm
Sanjay Dutt and Mokksh Sani acquire The Glenwalk Lions Franchise

Mumbai: Actor Sanjay Dutt, along with entrepreneurs Mokksh Sani—Founder of Living Liquidz and Cartel Bros—and his brother Manish Sani, has expanded their portfolio into sports-led creator entertainment with the acquisition of The Glenwalk Lions, a franchise team in the All Stars Ball Tennis Cricket League (ASTCL) Season 2. The move marks a strategic foray into the fast-growing intersection of lifestyle, content creation and sports entertainment.The All Stars Ball Tennis Cricket League Season

20 Jan 2026 5:35 pm
NEWME collaborates with JioHotstar to launch contextual commerce experience with MTV Splitsvilla 16

Bangalore: NEWME, India’s Gen Z–focused fashion-tech brand, has partnered with JioHotstar on MTV Splitsvilla Season 16 to introduce ‘Shop The Look’, a first-of-its-kind contextual commerce experience on the streaming platform, enabling viewers to shop outfits instantly without leaving the screen.Returning as the official fashion sponsor of MTV Splitsvilla for the second consecutive season, NEWME has expanded its association beyond brand visibility to technology-led experience innovation.

20 Jan 2026 5:17 pm
Narayan Choudhary appointed Chief Operations Officer at Amara Raja Energy & Mobility

Hyderabad: Amara Raja Energy & Mobility Limited (ARE&M), a comprehensive solutions provider in the energy and mobility space (BSE: 500008; NSE: ARE&M), has announced the appointment of Narayan Choudhary as Chief Operations Officer (COO). In his new role, Choudhary will lead the company’s manufacturing and operational strategies, driving excellence, efficiency and future-focused transformation across all business verticals. He will also be a member of the group’s executive committee.Choudhary

20 Jan 2026 5:05 pm
World Pickleball League onboards Sony LIV as Official Digital Streaming Partner for Season 2

Mumbai: The World Pickleball League (WPBL) has announced Sony LIV as its official digital streaming partner, strengthening the league’s digital presence ahead of its high-octane Season 2. Under the exclusive partnership, all 120 matches of the upcoming season will be streamed live and on-demand on Sony LIV, bringing elite pickleball action to millions of fans across India.Season 2 of the World Pickleball League will feature seven teams owned by prominent celebrities, including megastar Samanth

20 Jan 2026 5:00 pm
Datadog promotes Namit D’Cruz as Regional Vice President for India and SAARC

Bengaluru: Datadog, Inc., the monitoring and security platform for cloud applications, has announced the promotion of Namit D’Cruz to Regional Vice President for Enterprise, India and SAARC.In his expanded role, D’Cruz will move beyond leading Datadog’s enterprise business in southern India to shaping and executing the company’s broader enterprise strategy across India and the SAARC region. His mandate includes strengthening existing customer relationships, building new enterprise engage

20 Jan 2026 4:36 pm
Kutingg rolls out original content slate focused on Kadak, everyday entertainment

Mumbai: Balaji Telefilms has announced the launch of Kutingg, its new digital entertainment platform aimed at delivering engaging, culturally rooted content for India’s mobile-first audiences. Designed as a destination for everyday viewing, Kutingg brings together compelling stories, innovative formats and family-friendly programming, with a promise of fresh entertainment on a daily basis.The launch event was attended by Balaji Telefilms’ Group CRO Nitin Burman and Meghna Joshi, Head of Cont

20 Jan 2026 4:30 pm
Kutingg rolls out original content slate focused on Kadak, everyday entertainment

Mumbai: Balaji Telefilms has announced the launch of Kutingg, its new digital entertainment platform aimed at delivering engaging, culturally rooted content for India’s mobile-first audiences. Designed as a destination for everyday viewing, Kutingg brings together compelling stories, innovative formats and family-friendly programming, with a promise of fresh entertainment on a daily basis.The launch event was attended by Balaji Telefilms’ Group CRO Nitin Burman and Meghna Joshi, Head of Cont

20 Jan 2026 4:30 pm
Shifalika Yogi Joins Google as Strategic Agency Partnerships Manager

Mumbai: Shifalika Yogi has joined Google in the role of Strategic Agency Partnerships Manager, further strengthening the company’s agency ecosystem and partnership initiatives. Prior to this appointment, she was associated with JioAds, where she served as Agency Development Lead – North, West, and South.Announcing the move on her LinkedIn handle, Shifalika shared, “I’m happy to announce that I’m joining Google as a Strategic Agency Partnerships Manager! Grateful and elated to be starti

20 Jan 2026 4:15 pm
Vinod Intelligent Cookware joins JioStar’s Laughter Chefs Unlimited Entertainment as Co-Powered Sponsor

Mumbai: Vinod Intelligent Cookware has announced its association as the Co-Powered Sponsor of JioStar’s homegrown culinary comedy reality show Laughter Chefs Unlimited Entertainment, which airs on COLORS and streams on JioHotstar. The six-month partnership, which commenced on January 17, positions Vinod Intelligent Cookware as the official cookware partner of the show, integrating the brand into the heart of its comedy-led cooking format across television and OTT.Currently in its third season,

20 Jan 2026 3:43 pm
Dentsu UK names John Thankamony as Managing Director – Total Addressable

Mumbai: John Thankamony has been elevated as Managing Director - Total Addressable at Dentsu UK. He was most recently serving as Managing Director – Addressable Media & Total Commerce and has been associated with dentsu since 2020.In his new role, Thankamony will lead a team of over 250 media specialists across key growth areas including digital partnerships, programmatic, retail media, affiliate marketing, mobile marketing and publisher partnerships for dentsu UK. The appointment reflects den

20 Jan 2026 2:06 pm
Collective Artists Network’s HistoryVerse unveils India’s largest history-inspired content slate

Mumbai: Collective Artists Network has announced its first original content slate under HistoryVerse, unveiling what it describes as India’s largest lineup dedicated to Indian history-inspired storytelling. The announcement marks the first major release from Collective Studios, the company’s newly launched unified content studio that brings together original storytelling across formats and platforms.The slate comprises eight history-inspired titles spanning theatrical films and web series, d

20 Jan 2026 1:43 pm
Subir Mahapatra joins Denave as President – Global Strategy, Sales and Marketing

Noida: Denave, a global technology-powered revenue acceleration company, has announced the appointment of Subir Mahapatra as President – Global Strategy, Sales and Marketing. The leadership move marks a key milestone in Denave’s growth journey as it sharpens its global go-to-market (GTM) execution and reinforces its position as a strategic revenue transformation partner for enterprises worldwide.Subir brings over 25 years of leadership experience across IT, mobility, e-commerce, cloud, and s

20 Jan 2026 1:32 pm
Nestlé CEREGROW launches new brand film highlighting need for nutrient-dense meals for kids

Mumbai: CEREGROW, Nestl India’s nutrition brand for kids, has unveiled its latest brand film aimed at highlighting the importance of nutrient-dense meals during early childhood. The campaign is built around a simple yet powerful insight — while children have small appetites, the nutritional quality of what they consume plays a critical role in their growth and development.The film uses a relatable, everyday narrative in which a “wise kid” explains the concept of nutrition to her mother,

20 Jan 2026 1:32 pm
Köche awards marketing mandate to Team Pumpkin

Mumbai: Team Pumpkin, a full-service digital marketing agency in India, has secured the marketing mandate for Kche, a brand specialising in smart everyday appliances. Under the partnership, Team Pumpkin will handle Kche’s social media presence and performance marketing initiatives.The collaboration, which came into effect in August 2025, marks a strategic step for Kche as it looks to strengthen its brand visibility and build a meaningful connection with audiences across the country.Commenting

20 Jan 2026 1:05 pm
Ajay Devgn, Danish Devgn’s Lens Vault Studios unveils its first Gen AI content ‘Bal Tanhaji’

MUMBAI: Lens Vault Studios (LVS) - the newly launched, tech-driven entertainment company - has announced its debut production, 'Bal Tanhaji'. The show represents the studio’s first original IP and sets the tone for its ambition to build expansive story worlds through next-generation technology.Arriving six years after 'Tanhaji: The Unsung Warrior', 'Bal Tanhaji' takes audiences deeper into the universe, exploring uncharted territory and expanding the narrative canvas beyond conventional Bollyw

20 Jan 2026 12:57 pm
Zee Media Arena of Champions Concludes with Record Viewership and a Landmark Grand Finale

Mumbai: Over 6,000 teams participate nationwide; iQOO Total Gaming crowned champions as tournament clocks 55 million+ digital viewsZee Media Corporation Limited (ZMCL), one of India’s largest and most influential media networks, has successfully concluded the first edition of its flagship esports property, Zee Media Arena of Champions, marking a defining milestone in the network’s strategic expansion into the gaming and esports ecosystem.The tournament witnessed over 6000 team registrations,

20 Jan 2026 12:56 pm
VOX introduces industry-disruptive ad features in India to drive higher engagement and CTRs

Gurgaon: VOX, Hybrid’s contextual advertising solution, has expanded its footprint in India with the launch of new, advanced ad formats including VOX Conversation, Shoppable Ads, and High-Impact 3D Effects. The new features are designed to transform traditional digital advertising into highly personalised, interactive, and attention-first brand experiences.At a time when users continue to experience banner fatigue and ad blindness, VOX’s latest offerings aim to redefine how audiences engage

20 Jan 2026 12:52 pm
Santhosh Balasubramanian takes additional charge as Head – Referral Marketing at Casagrand

Mumbai: Santhosh Balasubramanian has taken on an expanded role as Head – Referral Marketing at Casagrand, in addition to his current responsibilities as Associate Vice President – Marketing at the company. The move underscores Casagrand’s focus on strengthening referral-led growth as part of its overall marketing strategy.Announcing the development on LinkedIn, Santhosh Balasubramanian said, “I’m happy to share that I’m starting additional new role along with projects as Head - Refer

20 Jan 2026 12:40 pm
The Great Khali appointed Brand Ambassador for Polo Elevators

New Delhi: Polo Elevators, a leading Indian provider of advanced, design-led and customised elevator solutions, has announced the appointment of global wrestling icon The Great Khali as its new brand ambassador. The association is aimed at reinforcing the brand’s promise of strength, safety and reliability, supported by the campaign tagline “No Jhatke, Only Hatke.”A pioneer in the Indian elevator industry, Polo Elevators is known for its focus on robust engineering, precision manufacturing

20 Jan 2026 12:25 pm
Chirag Madkaikar joins Pernod Ricard India as Media Manager

Mumbai: Chirag Madkaikar has joined Pernod Ricard India as Media Manager. In his new role, Madkaikar will be responsible for driving the company’s media strategy, planning, and execution across platforms.Announcing the move on LinkedIn, Chirag Madkaikar said, “I’m happy to share that I’m starting a new position as Media Manager at Pernod Ricard India!” Prior to joining Pernod Ricard India, Madkaikar was associated with Omnicom Media Group as Senior Business Director. Over the course of

20 Jan 2026 12:17 pm
Mandy Wong elevated to CEO of TBWAGroup Singapore

Mumbai: TBWAGroup Singapore has promoted Mandy Wong to Chief Executive Officer, effective immediately. Wong, who has served as president since 2022, will now lead the agency’s overall strategy and operations, while continuing to advance TBWA’s global “Disruption” philosophy across creativity, innovation, strategy, and client business outcomes.Announcing the appointment, TBWAGroup Singapore said the move recognises Wong’s steady leadership in delivering growth, creative momentum, and or

20 Jan 2026 11:26 am
Slay Media enters Bengaluru to scale AI-driven creative capabilities

Bengaluru, India: Slay Media has expanded its operations to Bengaluru as part of its ongoing growth strategy, reinforcing its position as an AI-first creative and growth marketing agency. The move brings the agency closer to India’s dynamic startup and technology ecosystem, opening up new avenues for collaboration with brands across tech, fintech, and consumer sectors.The Bengaluru team will focus on delivering expertise across brand strategy, content systems, performance marketing, and AI-pow

20 Jan 2026 11:18 am
Warner Bros. Discovery acquires ZeptoLab’s Om Nom Stories for Indian subcontinent

New Delhi: ZeptoLab has announced that its popular animated series Om Nom Stories has been acquired by Warner Bros. Discovery for exclusive Pay TV broadcast and non-exclusive digital streaming across the Indian subcontinent. The deal marks a significant expansion of the franchise into one of the world’s fastest-growing entertainment markets.Under the agreement, Om Nom Stories will be available across India, Pakistan, Bangladesh, Bhutan, Nepal, and Sri Lanka, strengthening Warner Bros. Discover

20 Jan 2026 11:15 am
Priyanka Mehra elevated as Regional Director – SEA & India at COMvergence

Mumbai: COMvergence has promoted Priyanka Mehra to Regional Director – Southeast Asia & India, expanding her leadership remit at the global media intelligence and benchmarking firm. She was previously serving as Regional Director – South Asia & India and has been associated with the company since 2022.Announcing the appointment on its official handle, COMvergence shared, We’re pleased to share that Priyanka Mehra, Regional Director – SEA & India, is expanding her remit to also take on th

20 Jan 2026 11:14 am
Mischief’s Greg Hahn to lead The One Club’s inaugural One Show Indies Jury

New York: The One Club for Creativity has announced that Greg Hahn, Co-Founder and Chief Creative Officer at Mischief, Brooklyn, will serve as Jury President for the inaugural One Show Indies, a new global competition created to recognise and celebrate the work of independent agencies and creative companies worldwide.Debuting as part of The One Show 2026, The One Show Indies is open exclusively to independently owned agencies, design firms, freelancers, creators, and production companies that ar

20 Jan 2026 10:49 am
Shiva Krishnamurthy named CEO of General Mills India

Mumbai: General Mills has appointed Shiva Krishnamurthy as its new Chief Executive Officer, marking a senior leadership transition for the global food major’s India business. Krishnamurthy will report to Balki Radhakrishnan , Vice President and Managing Director – Global Emerging Markets. Krishnamurthy joins General Mills after a 24-year stint at Hindustan Unilever (HUL) , where he most recently served as Executive Director, Foods & Refreshment. In a statement announcing his move, he said he

20 Jan 2026 10:00 am
The future isn’t faster marketing, it’s more mindful marketing: Neeraj Sancheti, Kreativ Street

Kreativ Street focuses on building brands that last. Through its Slow Marketing approach, the agency prioritises meaningful connections, thoughtful storytelling, and sustainable growth over short-term trends, helping brands create lasting impact, trust, and long-term relevance. Medianews4u.com caught up with Neeraj Sancheti, Founder & CEO of Kreativ Street an ad agency. The interview revolves around among other things: Kreativ Street's Slow Marketing philosophy which help them to build an intent

20 Jan 2026 9:59 am
Women in PR: Balancing Motherhood, Entrepreneurship, and Impact

Being a mom is a full-time job. Being an entrepreneur is another.Doing both at once isn’t just balance; it’s leadership in its most demanding form.In the Public Relations and communications industry, especially in India, credibility is fragile, and trust is earned over time. A growing number of leaders are emerging from this intersection.They are Mompreneurs – women building businesses, shaping narratives, and raising the next generation simultaneously. Their leadership arises not from com

20 Jan 2026 9:56 am
How Creative Agencies Are Evolving in a Platform-First Marketing Landscape

The role of creative agencies is no longer limited by their capacity to generate big ideas or, in other words, execute effective campaigns. The rise of digital platforms, real-time data, and new behaviours of audiences have increased their role to such an extent that creative agencies find themselves being much more flexible and multidisciplinary. Although strong ideas continue to matter, the era of brands being represented by a single creative idea is passed. Now, agencies are expected to manag

20 Jan 2026 9:45 am
Delhi HC quashes 2016 tax notices against NDTV founders; orders IT Dept to pay ₹2 lakh

New Delhi: The Delhi High Court on Monday quashed the 2016 reassessment notices issued by the Income Tax Department against Prannoy Roy and Radhika Roy , terming the action “arbitrary and without jurisdiction”. A division bench of Justices Dinesh Mehta and Vinod Kumar directed the tax department to pay a token cost of ₹1 lakh each to the former NDTV promoters, noting that no amount of cost would adequately compensate for the repeated reassessment proceedings. The notices related to interes

20 Jan 2026 9:41 am
Ultra Play and Ultra Jhakaas Launch Khotachi Wadi – Ek Shaapit Vastu in a Simultaneous Multi-Language Drop

Mumbai: Ultra Media Sets a new benchmark in regional ott with a multi-language horror original with Khotachi Wadi – Ek Shaapit Vastu, premiering January 23 simultaneously on Ultra Jhakaas (Marathi) and Ultra Play (Hindi). The release is probably first time in India when a multi-platform, multi-language distribution model where a single original story drops across language-first OTT platforms at the same time. The exciting trailer for the web series is out now.Directed by Rajesh Chavan, the sup

19 Jan 2026 6:56 pm
At Davos, NDTV Unveils ‘Davos Sprint’, an Innovative Editorial Approach to Global Conversations

Mumbai: At the world’s most influential gathering of global leadership and ideas - the World Economic Forum's Annual Meeting at Davos, the NDTV Network is redefining how India participates in the conversations that imagine collective futures.This year, NDTV Ignite introduces Davos Sprint, a first-of-its-kind editorial initiative on Indian television, anchored in short, focused conversations.In an environment where global dialogue is often expansive and shaped by protocol, Davos Sprint adopts a

19 Jan 2026 6:49 pm
Myntra names Ritesh Mishra as Senior Vice President & Head of Category and Revenue

Bengaluru: Myntra has strengthened its senior leadership team with the appointment of Ritesh Mishra as Senior Vice President & Head of Category and Revenue. In his new role, Mishra will lead Myntra’s category and revenue strategy, reinforcing the platform’s core fashion and lifestyle businesses, while driving the next phase of growth. He will also be part of Myntra’s Senior Leadership Team.A seasoned business leader with over 25 years of experience, Mishra brings deep expertise across buyi

19 Jan 2026 6:29 pm
Raymond Lifestyle appoints Satyaki Ghosh as Chief Executive Officer

New Delhi: Raymond Lifestyle Ltd. has announced the appointment of Satyaki Ghosh as its new Chief Executive Officer, as part of the company’s ongoing transformation initiatives aimed at strengthening the organisation for its next phase of growth.Satyaki Ghosh brings over 25 years of experience across FMCG, textiles, retail, and consumer businesses, with deep expertise in both B2B and B2C environments. He joins Raymond Lifestyle from the Aditya Birla Group, where he most recently served as CEO

19 Jan 2026 6:21 pm
S8UL Esports secures historic top five finish at ALGS 2026, wins INR 1 crore prize

Mumbai: S8UL Esports, an esports organization, achieved a landmark performance at the Apex Legends Global Series (ALGS) 2026 Championship in Sapporo, Japan, finishing among the top five teams globally. The team earned USD 120,000 (approximately INR 1 crore) from the tournament’s USD 2 million (≈ INR 18.14 crore) prize pool, marking the best-ever finish by an Indian organization on the Apex Legends international stage.The ALGS 2026 Championship brought together 40 of the world’s most consis

19 Jan 2026 6:08 pm
Strong Q3 FY26 performance with 21% revenue growth, 33% rise in PAT: TIPS Music

Mumbai: TIPS Music Ltd. (formerly Tips Industries Ltd.), one of India’s leading music labels, has reported a robust financial performance for the quarter ended December 31, 2025 (Q3 FY26), delivering strong growth across revenue, profitability and digital reach.For Q3 FY26, the company’s revenue from operations stood at ₹94.3 crore, registering a 21% year-on-year growth compared to ₹77.7 crore in Q3 FY25. Operating EBITDA rose sharply to ₹74.5 crore, marking a 34% y-o-y increase, while

19 Jan 2026 6:05 pm
JioHotstar introduces monthly plans across tiers, expands choice for viewers

Mumbai: JioHotstar has announced an updated subscription proposition for new subscribers, effective January 28, 2026. As part of the move, the platform is introducing monthly plans across all tiers—Mobile, Super and Premium—starting at ₹79 per month, aimed at making premium entertainment more accessible while reflecting evolving viewing habits.The new pricing structure brings added flexibility, with monthly plans now available alongside existing quarterly and annual options across tiers. T

19 Jan 2026 5:53 pm
Luminous Power Technologies names Vivek Abrol as MD & CEO

Mumbai: Luminous Power Technologies, India’s leading consumer energy fulfilment company, has announced the appointment of Vivek Abrol as its Managing Director and Chief Executive Officer, effective Monday, January 19, 2026.In his new role, Abrol will focus on driving profitable growth across the Luminous portfolio, advancing the company’s evolution into an integrated consumer energy fulfilment platform, and accelerating the expansion of solar and sustainable energy solutions. His mandate inc

19 Jan 2026 5:46 pm
Contract Advertising India bags Integrated Communications mandate for BMW India

Mumbai: Contract Advertising India has been awarded the integrated creative mandate for BMW India, following a highly competitive pitch involving some of the country’s leading agencies. The agency will be responsible for managing both mainline and digital communications for the prestigious German luxury automotive brand in India.Under this mandate, Contract Advertising India will develop and execute integrated brand communications across multiple platforms, encompassing creative strategy, camp

19 Jan 2026 5:36 pm
BMW India unveils ‘DRIVE YOUR MATCH’ campaign, redefining personalised luxury mobility

Gurugram: BMW India has announced the launch of its new advertising campaign, ‘DRIVE YOUR MATCH’, marking a strategic evolution in the brand’s communication approach. Rolled out across print, digital and out-of-home (OOH) platforms, the campaign elevates the idea of choice into one of discovery, recognition and self-expression.With ‘DRIVE YOUR MATCH’, BMW India shifts the narrative from mass-market selection to personal alignment, positioning every BMW as a precise reflection of an ind

19 Jan 2026 5:29 pm
SW Network bags creative and digital mandate for MINI

Delhi: SW Network, an integrated creative and digital agency, has been awarded the complete digital and creative mandate for MINI India, the iconic automotive brand globally celebrated for its distinctive design, go-kart driving experience and bold personality.Under the mandate, SW Network will spearhead MINI India’s creative strategy and deliver end-to-end digital and creative services aimed at strengthening the brand’s digital presence and expanding its community across platforms. The acco

19 Jan 2026 5:05 pm
Budweiser 0.0 unveils ‘In the Hands of Fans’ campaign to celebrate ICC Men’s T20 World Cup 2026

Mumbai: Budweiser 0.0 has kicked off its partnership with the International Cricket Council (ICC) with the launch of ‘In the Hands of Fans’, a culture-first campaign that marks the first chapter of the brand’s association with the ICC Men’s T20 World Cup 2026. The campaign celebrates cricket through a fan-first lens, spotlighting the moments that define the game and the people who bring those moments to life.Rooted in the belief that cricket truly belongs to its fans, ‘In the Hands of

19 Jan 2026 5:00 pm
Culture secures ₹2 crore seed funding from Acuvest Infra

Hyderabad: Culture, a human-first social networking platform centred on shared interests and real-time conversations, has raised ₹2 crore in seed funding from Acuvest Infra. The funding has been raised by ART Pvt Ltd., the parent company of Culture, and will be utilised to accelerate product development, expand community initiatives, and strengthen the platform’s safety-focused infrastructure.Founded with the aim of moving social networking away from performative engagement and toward meanin

19 Jan 2026 4:58 pm
Mamta Kalia and Arambam Ongbi Memchoubi to receive Amar Ujala’s Akashdeep Honour

New Delhi: Amar Ujala has announced the recipients of its highest literary honour, the ‘Akashdeep’ Award, under the Amar Ujala Shabd Samman 2025. Eminent Hindi short-story writer Mamta Kalia will be honoured in the Hindi category, while renowned Manipuri author Arambam Ongbi Memchoubi will receive the award in the non-Hindi Indian languages category, recognising their lifelong contributions to Indian literature.The conferment carries special significance as it coincides with the Golden Jubil

19 Jan 2026 4:48 pm
Himalaya and RCB Women’s team spotlight the next generation of women cricketers with ‘Remember Her Face’ campaign

Bengaluru: Reinforcing its long-standing commitment to empowering young women through sport, Himalaya Wellness has announced the launch of ‘Remember Her Face’, a new campaign unveiled as part of its fourth consecutive year of collaboration with the RCB Women’s team.At the centre of the campaign is a deeply emotive digital video commercial (DVC) that shifts focus from established icons to the next generation of women cricketers. Set against everyday environments where sporting dreams begin

19 Jan 2026 4:29 pm
Talking Point Communications joins Global Independent Network IPREX

New Delhi: Talking Point Communications, an integrated communications consultancy and part of the IJCP Group, has joined IPREX, a global network of independent communications and marketing agencies. The move marks a significant step in the firm’s global expansion journey, enabling closer collaboration across key international markets including North America, Europe, the Middle East and Asia Pacific.Through the association with IPREX, Talking Point Communications will be able to support clients

19 Jan 2026 4:20 pm
bigbasket renews RCB association with strong emphasis on women’s league

Bengaluru: bigbasket, a TATA Enterprise, has announced the continuation of its association with Royal Challengers Bengaluru (RCB) as the Official Quick Commerce Partner, with a renewed emphasis on the RCB women’s team for the upcoming season. What began as a partnership with the men’s team in 2024 has evolved into a deeper, multi-season association, further strengthened in 2025 when bigbasket extended its support to the RCB women’s team.As the partnership enters another season, bigbasket i

19 Jan 2026 4:14 pm
De Beers Group partners Mumbai Indians Women’s Team to celebrate intention and achievement

Mumbai: De Beers Group has come on board as an official partner of the Mumbai Indians Women’s team in the Women’s T20 League, celebrating the intersection of elite sport, personal ambition and conscious self-belief. The partnership is brought to life through De Beers’ acclaimed “Love From Universe” campaign, reinforcing the brand’s philosophy around intention, resilience and purposeful achievement.As part of the collaboration, De Beers has unveiled an exclusive digital extension spot

19 Jan 2026 4:01 pm
Gaurav Prabhu launches strategic communications firm GP Advisory

Mumbai: Gaurav Prabhu has announced the launch of GP Advisory, a strategic communications and reputation management firm aimed at delivering high-level counsel to brands beyond the traditional execution-led PR model.With over 17 years of experience across leading agencies including Edelman, Redhill, Adfactors PR, and Avian WE, Prabhu has founded GP Advisory with a clear philosophy: reputation is not just managed—it is engineered. The firm seeks to bridge the gap between corporate vision and pu

19 Jan 2026 3:34 pm
Hungama Digital Media Entertainment partners Independent Rapper Muhfaad to take his music global

Mumbai: Hungama Digital Media Entertainment has announced a strategic distribution partnership with acclaimed independent rapper and music producer Muhfaad, strengthening its presence in India’s fast-growing hip-hop ecosystem. The collaboration brings together Hungama’s scale and digital reach with an artist celebrated for his bold style, sharp lyricism and strong cultural connect, reinforcing the platform’s focus on supporting authentic, artist-led voices.As part of the association, Hunga

19 Jan 2026 2:01 pm
Krisp appoints Vimal Nair as Chief Growth Officer

Bengaluru: Krisp, a leader in real-time Voice AI technology used by global enterprises and service providers, has announced the appointment of Vimal Nair as Chief Growth Officer, India, as it strengthens its presence in one of the world’s most critical BPM markets.India plays a pivotal role in global customer support operations, where voice continues to be the foundation of customer experience at scale. With enterprises raising expectations around clarity, consistency and agent productivity, V

19 Jan 2026 1:58 pm
Radisson Hotel Group names Sakshi Sehdev Dogra as Director Area Marketing & Communications – South Asia

Mumbai: Radisson Hotel Group has announced the appointment of Sakshi Sehdev Dogra as Director Area Marketing & Communications, South Asia, strengthening its leadership team as the Group continues to build momentum across the region.With over two decades of experience in hospitality sales, marketing and brand communications, Sakshi has led high-impact regional and multi-brand portfolios across India and Eurasia. In her new role, she will drive integrated marketing and communications strategies fo

19 Jan 2026 1:51 pm
Network18 leads Connected TV revolution, sets digital growth agenda for 2026

New Delhi: Network18 has reported a landmark digital performance in 2025, driven by rapid growth across Connected TV (CTV), YouTube and social platforms, reinforcing its leadership in the digital news ecosystem.Building on its stellar performance last year, the network is redefining how Indian audiences consume news and long-form content, while laying a strong foundation for accelerated growth in 2026.In 2025, Connected TV emerged as the new living room screen, reviving multi-generation co-viewi

19 Jan 2026 1:39 pm
AnyMind Group acquires Japan-based Sun Smile to expand O2O and offline retail capabilities

Mumbai: AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has announced the acquisition of all shares of Sun Smile Inc., a Japan-based distributor and brand owner in the beauty and personal care sector. This marks AnyMind Group’s 13th acquisition overall and its seventh in Japan, and represents a strategic entry into offline retail while significantly strengthening its AI-powered online-to-offline (O2O) capabilities.Founded in 1997, Sun Smile operates across

19 Jan 2026 1:38 pm
DS Group appoints Subrat Chakravarty as CHRO, Corporate

Mumbai: Dharampal Satyapal Group (DS Group), a FMCG conglomerate and diversified multi-business corporation, has announced the appointment of Subrat Chakravarty as Chief Human Resources Officer (CHRO), Corporate.In his new role, Chakravarty will spearhead the Group’s Human Resources function and lead its people and process transformation agenda across businesses.Chakravarty brings over 30 years of extensive and diverse experience in human resources across leading global organisations. A season

19 Jan 2026 1:35 pm
97% of Indian creators say Generative AI is boosting the creator economy: Inaugural Adobe Creators’ Toolkit Report

Mumbai: Adobe has released the findings of its inaugural Creators’ Toolkit Report, revealing overwhelming confidence among Indian creators in the impact of creative generative AI on the rapidly expanding creator economy. According to the study, 97% of Indian creators believe generative AI is positively influencing the creator ecosystem, underscoring its transition from an experimental tool to a core component of creative workflows.The global survey, conducted in partnership with The Harris Pol

19 Jan 2026 1:23 pm
CollegeDekho names Tapan Jindal as Chief Financial Officer

Gurugram: CollegeDekho, the ed-tech startup by CarDekho Group has today announced the appointment of Tapan Jindal as Chief Financial Officer (CFO) as the education services company looks to strengthen its financial governance framework and prepare for next stage of growth. The appointment follows CarDekho’s $10Mn investment in the startup later last year. In his new role, Tapan will join the company’s core leadership team, leading its finance, legal and compliance functions with a focus on c

19 Jan 2026 1:21 pm
100% of CEOs Back Cost Control in 2026 as CFOs Trim Budgets by 10%: C-Suite Report

Mumbai: The global C-Suite is entering 2026 with renewed confidence, even as economic uncertainty continues to shape decision-making. According to International Workplace Group’s (IWG) latest State of the C-Suite report, 95% of CEOs are optimistic about the year ahead, with 84% expecting global economic conditions to improve following a period marked by volatility and caution.This optimism, however, is firmly anchored in financial discipline. The research reveals that 100% of CEOs consider cos

19 Jan 2026 1:14 pm
Kobalt signs global publishing alliance with Madverse Music Group of India

Delhi: Kobalt, an independent music publisher, has announced a new global publishing partnership with Madverse Music, an India-based, tech-driven music distribution, publishing, and marketing company supporting over 150,000 independent artists and labels across India and South Asia. The partnership aims to create stronger global pathways for Indian and South Asian music to reach international audiences.Madverse Music has emerged as one of the region’s fastest-growing creator platforms, buildin

19 Jan 2026 12:49 pm
Radio City partners with Dr. Jai Madaan to launch ‘The Jai Madaan Show’

Mumbai: Radio City, a radio network, has announced its association with renowned spiritual mentor and digital influencer Dr. Jai Madaan for the launch of a new weekly property, “The Jai Madaan Show”. The two-hour programme will air every Sunday from 8:00 AM to 10:00 AM across all Radio City stations nationwide.Designed as a weekly appointment listening experience, “The Jai Madaan Show” will offer audiences astrological guidance, practical life solutions, and positive affirmations. Known

19 Jan 2026 12:28 pm
KISNA appoints Rajeev Toshniwal as Chief Financial Officer

Mumbai: KISNA Diamond and Gold Jewellery, the flagship brand of the Hari Krishna Group, has announced the appointment of Rajeev Toshniwal as Chief Financial Officer (CFO), strengthening its leadership team as the brand accelerates its retail expansion and omnichannel growth across India.In his new role, Toshniwal will oversee finance, strategy, compliance, and governance at KISNA. He will work closely with the leadership team to support disciplined growth, enhance operational efficiencies, and s

19 Jan 2026 12:17 pm
Komal Pandey and Siddharth Batra front Myntra’s wedding campaign ‘Wedding Fits for Everyone’

Bengaluru: Myntra has unveiled its latest wedding campaign, ‘Wedding Fits for Everyone’, featuring popular fashion creators Komal Pandey and Siddharth Batra as the faces of the campaign under the ethnic wear category. Anchored by the expansive Myntra Wedding collection, the campaign brings together over 5 lakh styles across ethnic wear, footwear, beauty, and personal care, catering to a wide spectrum of wedding roles and occasions.Marking Myntra’s first creator-led wedding association in t

19 Jan 2026 12:16 pm
By 2028, 33% of organisations will adopt agentic AI: Netcore Agentic Predictions 2026 Report

MUMBAI: Netcore today announced the release of Netcore Agentic Predictions 2026, a data-driven thought-leadership on agentic marketing report outlining how autonomous AI agents will fundamentally reshape marketing, commerce, and growth accountability over the next 12–24 months.The report positions 2026 as the inflection point where marketing moves decisively from generative AI pilots and proofs of concept to agentic execution at scale. Drawing on industry research from Gartner, Forrester, McKi

19 Jan 2026 11:25 am
ting launches ‘ting Sports’ as dedicated sports marketing vertical

Mumbai: ting, an India-based advertising agency known for its creative-led marketing solutions, has announced the launch of ting Sports, a dedicated vertical focused on sports marketing under the ting umbrella.The new division will offer digital, social media, studio production, web and branding services to sports brands, leagues, teams and sporting events, strengthening ting’s capabilities in the fast-growing sports and entertainment ecosystem.ting Sports builds on over a decade of experience

19 Jan 2026 11:18 am
Netflix locks in exclusive global Pay-1 window for Sony Pictures films

Mumbai: Netflix has struck a multi-year, exclusive global Pay-1 licensing agreement with Sony Pictures Entertainment, significantly expanding a partnership that until now had been limited to select territories.Under the deal, Sony’s feature films will stream on Netflix worldwide after completing their full theatrical and home-entertainment runs. The companies described the agreement as a first-of-its-kind Pay-1 arrangement with global reach.The rollout will begin later in 2026 as existing, ter

19 Jan 2026 11:05 am
ChatGPT to test ads for US users as OpenAI broadens revenue base

Mumbai: OpenAI is preparing to introduce advertising around ChatGPT responses for users in the US, marking a notable shift for the AI company as it looks to diversify revenues beyond subscriptions and enterprise services.The advertisements, expected to roll out in the coming weeks, will appear above or below answers rather than within them, according to the company. Mock-ups shared by OpenAI show the ads placed inside a lightly tinted box, clearly separated from the chatbot’s responses. The co

19 Jan 2026 10:35 am
Bajaj Pune Grand Tour 2026 expands global reach with JioStar and Warner Bros. Discovery

Pune: Indian cycling enters a global spotlight as the inaugural Bajaj Pune Grand Tour 2026, India’s first UCI 2.2 category multi-stage road race, announces expansive international broadcast partnerships with JioStar and Warner Bros. Discovery, ensuring live coverage across more than 80 territories worldwide.The five-day race, commencing on 19 January 2026, will feature 171 elite riders from 29 teams representing over 35 countries across Europe, Asia, Oceania, and Africa. Covering a gruelling 4

19 Jan 2026 10:29 am
The Grok Deepfake Controversy and the New Reality of Personal Data in India

The recent controversy around Grok generating non-consensual and objectionable images has largely been framed as an artificial intelligence failure. In reality, it is far more accurately understood as a data failure. What the incident exposes is not merely a lapse in safeguards by one platform, but a fundamental shift in how personal data behaves once it enters generative AI systems.For decades, personal data was treated as static. An image remained an image, a voice recording stayed a voice rec

19 Jan 2026 10:22 am
Nissan names Gagan Mangal as Head of Communications for India

Gurugram: Nissan Motor India Pvt. Ltd. (NMIPL) has announced the appointment of Gagan Mangal as Head of Communications, effective 12 January 2026. Based in Gurugram, Mangal will lead all communications for NMIPL, reporting to Katherine Zachary, Vice President – International Communications, and working closely with Saurabh Vatsa, Managing Director, NMIPL.[caption id=attachment_2488384 align=alignleft width=200] Saurabh Vatsa[/caption]Announcing the appointment, Saurabh Vatsa, Managing Director

19 Jan 2026 10:04 am
Crayons appoints Virakti Rustogi as Vice President – Media

Mumbai: Crayons has reinforced its integrated media capabilities with the appointment of Virakti Rustogi as Vice President – Media. Based in New Delhi, Virakti will lead the agency’s media division across branches, driving outcome-led, performance-oriented media strategies to deliver measurable results for clients across the full marketing funnel.With over two decades of experience in advertising and media, Virakti brings deep expertise across FMCG, consumer durables, digital platforms, and

19 Jan 2026 10:03 am
AI to empower SMBs in 2026 with smarter targeting, timing, and budget optimisation: Sunita Mohanty, Primus Partners

Primus Partners is a leading advisory firm delivering strategic insights across policy, technology, and economic sectors. Last year, the firm had unveiled its latest report, ‘Empowering Small Businesses through Digital Advertising’. It was a study based on a survey of over 1,000 MSMEs and startups across India. The report underscores that digital advertising has become one of the most potent accelerators of small business growth, driving visibility, efficiency, and measurable returns at a sc

19 Jan 2026 9:41 am
Publicis Groupe India launches Publicis Digital Experience to power AI-led middle and after-funnel growth

*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))] dir=auto tabindex=-1 data-turn-id=fd599fe3-cb5c-48dd-971f-b8b62c883c23 data-testid=conversation-turn-2 data-scroll-anchor= rue data-turn=assistant> Mumbai: Publicis Groupe India has announced the launch of Publicis Digital Experience (PDX) , a unified, client-led offering designed to address the most pressing mi

19 Jan 2026 9:37 am