Mondelez India celebrates consumer creativity with ‘Every Way to Biscoff’ initiative

Mumbai: Mondelez India has unveiled ‘Every Way to Biscoff’, a first-of-its-kind creator-led celebration spotlighting India’s growing love for Lotus Biscoff and its versatility across dessert formats.The initiative brought together home bakers, food creators, influencers and Biscoff enthusiasts, marking the culmination of a nationwide social media-led recipe challenge that encouraged consumers to reimagine the iconic caramelised flavour through innovative dessert creations.From hundreds of

27 Mar 2026 1:11 pm
Business Today MindRush & Best CEOs Awards 2026: Navigating a Fragmented World, Defining India’s Edge

Mumbai: Business Today, India’s leading business news platform, is all set to host the 14th edition of Business Today MindRush & Best CEOs Awards in Mumbai on 28th March, 2026. The ceremony will be graced by Shri M. Nagaraju, Secretary of the Department of Financial Services (DFS), Ministry of Finance, Government of India. The event is presented by PwC, reinforcing its stature as a premier platform for thought leadership and dialogue. The event convenes some of the country’s most influential

27 Mar 2026 1:07 pm
Lauritz Knudsen renews Mumbai Indians partnership for second year, strengthens ‘Powering a Non-Stop India’ narrative

Mumbai: Lauritz Knudsen Electrical and Automation has renewed and strengthened its partnership with Mumbai Indians for a second consecutive year, building on a successful debut season to further amplify its brand visibility and engagement.The renewed collaboration reflects shared values of performance, resilience, and consistency, while reinforcing Lauritz Knudsen’s brand proposition of “Powering a Non-Stop India.” By continuing its association with one of the most followed franchises in t

26 Mar 2026 6:34 pm
Gulf crisis threatens up to $94bn of global ad spend growth over next two years: WARC

Mumbai: A new study by WARC has warned that a prolonged crisis in the Middle East could significantly disrupt global advertising growth, putting as much as $93.9 billion at risk over the next two years.According to WARC’s Global Ad Spend Forecast Q1 2026 update, global ad spend is currently projected to grow 10.4% this year to reach $1.32 trillion. However, an extended Gulf crisis could shave off up to 4.2 percentage points—equivalent to $49.9 billion—from 2026 growth. The impact is expect

26 Mar 2026 6:04 pm
94% of BFSI firms use AI for efficiency, but only 19% track revenue impact: L&D Trends in the BFSI Industry Report 2026

Mumbai: KNOLSKAPE, a company that works in the field of experiential learning tech and talent transformation, has released its latest L&D Trends in the BFSI Industry: 2026 Report. The report highlights a growing disconnect between the perceived importance of analytics in Learning and Development (L&D) and its actual implementation across BFSI organizations. The survey draws on insights from 68 BFSI organizations globally, representing a diverse mix of L&D leaders, CXOs, consultants, and operatio

26 Mar 2026 5:59 pm
Moneycontrol Global Wealth Summit 2026: Financial Leaders Share Insights on Markets, Regulation and Long-Term Wealth Creation

Mumbai: Moneycontrol, India’s leading financial news platform, successfully hosted the second edition of IDFC FIRST Bank presents Moneycontrol Global Wealth Summit, bringing together some of the most influential voices from finance, policy, and global investment to discuss the evolving dynamics of wealth creation and the future of global markets.The summit served as a key platform for investors, policymakers, and industry leaders to exchange ideas on navigating economic uncertainty, identifyin

26 Mar 2026 5:39 pm
CaratLane names Yami Gautam Dhar as its first-ever Brand Ambassador

Mumbai: CaratLane, a Tata Group company and India’s leading omnichannel fine jewellery brand, today announced the appointment of acclaimed actor Yami Gautam Dhar as its first-ever Brand Ambassador. The collaboration marks a defining milestone in CaratLane’s journey as the brand enters a new phase of scale, visibility, and cultural relevance.Known for her authenticity, powerful performances, and critically acclaimed work across cinema, Yami represents the modern Indian woman—self-made, conf

26 Mar 2026 3:58 pm
Foxtale ropes in Tilak Varma as Brand Ambassador, extends ‘Play On Till The Sun’s Gone’ campaign

Mumbai: Foxtale has announced the onboarding of Tilak Varma as its newest brand ambassador, extending its ongoing “Play On Till The Sun’s Gone” campaign for its Glow Sunscreen range.The partnership marks the first in a series of planned collaborations between the homegrown skincare brand and the rising cricket star, tapping into a growing cultural shift where young athletes are emerging as influential voices beyond sport, particularly in grooming and skincare.As cricket continues to shape

26 Mar 2026 3:54 pm
Music Nova signs global publishing deal with Universal Music Publishing India

Mumbai: Music Nova, a leading record label from the house of Media Nova specialising in regional and spiritual music, has announced a strategic publishing partnership with Universal Music Publishing India (UMPI), part of the global powerhouse Universal Music Publishing Group.Under the agreement, UMPI will administer Music Nova’s publishing catalogue worldwide, enabling licensing, royalty collection, and synchronisation opportunities across films, television, OTT platforms, and advertising. The

26 Mar 2026 3:36 pm
Crunchyroll drops new ‘Ready to Anime?’ film featuring Rashmika Mandanna and Shubman Gill

Mumbai: Crunchyroll has unveiled the second ad film from its India-focused brand campaign, ‘Ready to Anime?’, featuring Rashmika Mandanna and Shubman Gill. The latest spot builds on the momentum of the campaign’s first film, which premiered during the ICC Men's T20 World Cup.The new film taps into a relatable emotion among anime fans—the sense of heartbreak when a beloved series comes to an end. In the narrative, Shubman Gill calls Rashmika late at night after finishing an anime, only to

26 Mar 2026 3:23 pm
Creativefuel launches LinkedIn-focused marketing vertical ‘Subtle Company’

Mumbai: Creativefuel has announced the launch of Subtle Company, a new LinkedIn-focused marketing vertical, marking its expansion into platform-specific, specialised marketing solutions.The newly introduced vertical is rooted in insights gathered from ongoing client conversations around LinkedIn marketing. Brands, the company noted, are increasingly seeking communication that feels organic, subtle, and credibility-driven, rather than traditional campaign-led or overtly promotional messaging.As p

26 Mar 2026 3:13 pm
JioStar powers TATA IPL 2026 with blockbuster sponsor line-up

Mumbai: JioStar, the official broadcaster and streaming partner for the TATA IPL 2026, has announced a robust roster of 27 sponsors for the upcoming season, reinforcing its position as one of India’s most impactful platforms for large-scale brand engagement.Spanning diverse sectors including AI, consumer electronics, EV, and FMCG, the sponsor line-up highlights the league’s growing appeal across categories and its ability to deliver unmatched advertising reach.Leading the roster as Co-Presen

26 Mar 2026 2:11 pm
Tory Burch taps Song Yuqi for Spring 2026 campaign, launches ‘Tory Stories’ documentary series

Mumbai: Tory Burch has unveiled its Spring 2026 campaign featuring brand ambassador Song Yuqi, combining fashion storytelling with a documentary-led digital strategy to deepen audience engagement.Set inside a retro-inspired vinyl record store, the campaign brings the season’s latest collection to life while reflecting Yuqi’s dual passion for music and fashion. The initiative also marks the launch of a three-part documentary series under the brand’s ‘TORY STORIES’ social media property,

26 Mar 2026 1:41 pm
Seclore names Ajit Kulkarni as Director – Cloud Operations and Customer Support

Mumbai: Seclore, a global Data Security Intelligence platform, has appointed Ajit Kulkarni as Director – Cloud Operations and Customer Support. The company continues to scale its cloud capabilities and strengthen customer experience for enterprises managing sensitive data across distributed and AI-driven environmentsIn his role, Ajit will lead Seclore’s cloud operations and customer support functions, with a focus on strengthening platform reliability, improving operational efficiency, and e

26 Mar 2026 1:34 pm