Mumbai: Komerz, a London-headquartered global commerce platform, has acquired brand and marketing consultancy Glassbox, bringing together brand strategy, creative development, distribution infrastructure and performance measurement within a single operating system.The acquisition signals the emergence of a new “creative commerce” category where brand storytelling, AI-driven distribution and measurable sales operate within one integrated platform — a model positioned between traditional age

Mumbai: Knya, a lifestyle and medical apparel brand, has appointed Chintan Adeshara as Head of Retail, strengthening its leadership team as the company accelerates its offline expansion across India. Adeshara has been tasked with scaling the brand’s retail footprint to over 100 stores in the next three years, marking the next phase of Knya’s growth strategy.The brand, which currently operates more than 20 retail outlets, plans to launch two new stores every month this year, highlighting its

Mumbai: Raymond Lifestyle has appointed Kalpana Singh as Chief Marketing Officer, effective March 5, 2026.In her new role, Singh will report to the Chief Executive Officer and will be classified as Senior Management Personnel.Singh joins Raymond Lifestyle from Hindustan Unilever, where she most recently served as Marketing Director. In that role, she led the strategic direction and execution of integrated marketing campaigns aimed at strengthening brand positioning and driving customer engagemen

Janardhan Pokala, former Brand Head of Atlys, has co-founded KALI, a multidisciplinary creative agency working across brand strategy, mainline advertising, digital, film, still production, and emerging technologies.KALI aims to be a response to how fragmented the work has become. In this agency creative, strategy, and execution sit at the same table. The people who create the work are involved from the first conversation to the final output. And where ideas aren’t diluted as they move through

Janardhan Pokala, former Brand Head of Atlys, has co-founded KALI, a multidisciplinary creative agency working across brand strategy, mainline advertising, digital, film, still production, and emerging technologies.KALI aims to be a response to how fragmented the work has become. In this agency creative, strategy, and execution sit at the same table. The people who create the work are involved from the first conversation to the final output. And where ideas aren’t diluted as they move through

Mumbai: Open Media and Fortune India, part of the media and publications business of the RP-Sanjiv Goenka Group, have appointed Preeti Misra as Head – Events.In her new role, Misra will lead the events vertical across both brands, focusing on building high-impact intellectual and experiential platforms aligned with their editorial and business vision.Misra will report to Sahil Shetty, Chief Executive Officer – Open Media & Fortune India.She brings over two decades of experience in marketing

Chennai: Marking International Women’s Day 2026, South Indian Bank unveiled the second edition of Women Like You, a special coffee table book that chronicles the inspirational journeys of 53 remarkable women from diverse fields. Launched at an event in Chennai, the new edition builds on the success of the inaugural volume and celebrates resilience, leadership and the spirit of women shaping society through courage and conviction.Reflecting the theme “Between Dreams and Duties,” the book br

New Delhi: McDonald’s India – North and East has announced actor Sara Arjun as its Brand Ambassador, marking a nostalgic homecoming for the young star who once appeared in a popular McDonald’s television commercial as a child.Years later, Sara returns to the brand in a new role, celebrating the joy of sharing meals and the timeless connection many customers have grown up with at McDonald’s. A long-time fan of the brand, she now also joins McDonald’s as its Brand Ambassador.The associat

London: Ete Davies has joined LePub as Global Chief Operating Officer, strengthening the agency’s executive leadership team and underscoring its focus on evolving its proposition, services, operational model and scaling its international network.In his new role, Davies will lead global business operations, client delivery and product management across LePub’s international footprint. He will be responsible for driving the evolution of the agency’s global offering, transforming how it partn

On the occasion of International Women’s Day Medianews4u.com caught up with Charu Budhiraja, Chief Business Officer Edstead and a media leader with over 20 years of experience in branded content and strategic storytelling. From leading high-impact brand integrations at Warner Bros. Discovery to now driving purpose-led documentary partnerships at Edstead, Charu has consistently worked at the intersection of creativity and business. She brings a sharp perspective on women in leadership, the evol

Mumbai: Ventes Avenues Pvt. Ltd., an adtech and digital marketing company, has announced an expansion of its strategic focus toward first-party data collaboration, connected TV (CTV) ecosystems, premium media supply and proprietary marketing technology.The move comes amid structural shifts in the digital advertising landscape, as brands increasingly prioritise privacy-compliant data strategies, transparent media buying practices and measurable cross-channel outcomes. Leadership Transition As par

Kerala: Manappuram Finance Ltd has announced the appointment of industry veteran Sreekanth P V as Group Head – Operations & Customer Experience.His appointment is at the grade of President and, in his new role, Sreekanth will lead initiatives to strengthen operational efficiency and enhance customer experience across the organisation by streamlining processes, driving innovation in service delivery, and strengthening the company’s customer experience framework across its business verticals.H

On the occasion of International Women’s Day, Medianews4u.com caught up with Suzann Homan Founder-Director, Kantala Spirits. Suzann Homan doesn’t fit into a single professional box and that’s exactly what makes her story compelling. A corporate lawyer by profession and an entrepreneur by instinct, she brings together structure, creativity, and passion in everything she builds. She firmly believes that you don’t need to separate heart from business.A Bandra girl at heart, or as locals wou

Mumbai: KragBuzz Sports, an Indian cricket gear and athleisure brand, has sponsored protective gear for Loftie Eaton and Zane Green of the Namibia national cricket team during the ICC Men's T20 World Cup 2026, currently being held in India.Both players were seen sporting KragBuzz gear during Namibia’s match against India national cricket team, marking an international milestone for the Indian brand as it expands its presence beyond domestic cricket circuits.KragBuzz’s protective equipment is

Mumbai: BlackCab Agency Network, a creative and branding agency, has been appointed as the digital strategy and brand building partner for Avion India, a global aviation training centre that operates Juhu Airport in Mumbai with the city’s first Directorate General of Civil Aviation (DGCA)-approved full flight training simulator facility.Under the mandate, BlackCab will lead Avion India’s digital communication and brand storytelling as the institute expands its presence within India’s growi

Mumbai: Lokmat Media Group has announced the upcoming edition of the Lokmat Maharashtrian of the Year (LMOTY) Awards 2026, a widely recognised initiative celebrating individuals whose work has contributed significantly to the progress of Maharashtra across diverse fields.The awards ceremony will be held on 10 March 2026 at 6:30 PM at the iconic Gateway of India, Mumbai, bringing together leaders from politics, business, entertainment, sports and social sectors to honour achievers who have shaped

Mumbai: Collective Artists Network has unveiled a new leadership structure for its talent management business as part of its next phase of growth. The move comes as the company continues to strengthen its core talent management operations while expanding into new creative and production-led areas.Under the revised structure, senior talent agents Fiona D’Souza, Jinal Jhaveri, and Arjun Banerjee will take on expanded leadership roles within the talent management division. The trio has been close

Mumbai: In a beauty landscape increasingly shaped by viral routines and endless product recommendations, dermatological skincare brand Bioderma is looking to shift the conversation back to science. With its latest campaign, “Choose what’s clinically proven. Not what’s viral.”, the brand brings together actor Sonakshi Sinha and dermatologist Dr. Shivangi Rana to spotlight the value of dermatologically tested skincare in a trend-driven market.The campaign taps into a growing reality of tod

Mumbai: Zee Keralam has launched a thought-provoking Women’s Day campaign titled “Why Not?”, inviting audiences to pause and question everyday habits and perceptions that have quietly shaped how society views women. The initiative was rolled out ahead of International Women's Day.At the core of the campaign lies a simple yet powerful idea—that meaningful change does not always begin with large movements, but often with a small question. Why Not? Through a series of relatable moments, the

Mumbai: Furniture brand Urban Ladder has partnered with creative agency Lowe Lintas to roll out a new city-first campaign designed to reflect India’s diverse cultural aspirations through hyperlocal storytelling.The campaign is inspired by “State of States,” Lowe Lintas’ proprietary research study that explores cultural nuances across India to help brands build regionally relevant marketing strategies. Moving away from a single national narrative, the initiative recognises that ambition,

Mumbai: Sunfeast Marie Light, the biscuit brand from ITC Ltd, has launched a new campaign titled #MarieLightMode aimed at encouraging couples to take a break from digital distractions and reconnect through meaningful everyday moments.The campaign is based on insights from a study conducted in Chennai, which revealed that 53% of respondents admitted to spending more time on their phones than with their partners, highlighting a growing emotional disconnect in modern relationships. Through the init

Mumbai: SportVot, a global sports-tech company, has announced the launch of SportVot AI, an intelligent broadcast engine designed to automate live sports production, enhance match storytelling and unlock scalable monetisation opportunities across sports.The company currently provides end-to-end live sports production solutions covering capture, streaming, distribution and analytics. With the introduction of SportVot AI, the platform aims to significantly reduce manpower dependency and enable sea

Mumbai: Healthcare-focused private equity firm Somerset Indus Capital Partners has appointed SPAG FINN Partners as its strategic communications partner. The mandate will focus on strengthening Somerset’s corporate reputation, amplifying the impact of its investment platform and enhancing its share of voice within industry conversations.Under the partnership, SPAG FINN Partners will lead communications efforts for Somerset across reputation management, media relations, strategic storytelling an

New Delhi: PR Professionals (PRP), an integrated communications firm and the flagship company of the PRP Group, marked International Women’s Day with a community initiative titled “Turning the Tables”, organised in collaboration with Chhanv Foundation and Sheroes Hangout Caf.As part of the initiative, members of the PRP team spent the day at Sheroes Hangout Caf, where acid attack survivors manage and run the establishment. In a symbolic gesture, the team stepped behind the counters to serv

Mumbai: Agilus Diagnostics, one of India’s leading diagnostic service providers, has launched a new television commercial featuring its brand ambassador Anil Kapoor as part of a nationwide campaign to reinforce its evolution from SRL Diagnostics. The campaign aims to build awareness around the brand’s transition while reassuring consumers that the trust, quality and clinical excellence associated with SRL Diagnostics continue under the Agilus Diagnostics name.The TVC is built around the mess

Mumbai: Titan Raga, the women’s watch brand from Titan Company Limited, has unveiled a new campaign highlighting how women are redefining what it means to be “busy” by consciously taking time for themselves without guilt. The initiative focuses on the idea that leisure and personal joy should not have to be earned after fulfilling every responsibility, but can be chosen freely.The campaign film captures everyday moments from the lives of women across different walks of life—including a w

Mumbai: Professional haircare brand Matrix has announced global pop group KATSEYE as its new Global Brand Ambassador, marking a new phase for the brand as it continues to expand its presence in the global professional haircare market. The partnership brings together Matrix’s four-decade legacy in professional haircare with the influence of one of today’s rising international music groups.Aligned with its mission, “All Hair Types. All Humans,” Matrix said the collaboration reinforces its

Mumbai: Lotus Herbals, a leading name in India’s beauty and personal care sector, has announced the appointment of Puja Singh as Assistant General Manager – Marketing. In her new leadership role, Singh will steer the company’s marketing and brand operations while driving strategic growth across a portfolio that includes Lotus Dermabotanics, Lotus Makeup, Lotus Organics+, Lotus Botanicals, and the clinical skin-tech brand Dermacy.A Gold Medalist MBA and an alumna of Indian School of Busines

Mumbai: Delente Technologies Pvt Ltd, a consumer internet and AI-driven technology company, has appointed Samvrit Bhattacharya as its Chief Business Officer (CBO). Bhattacharya joins the company after a long stint at ABP Network, where he most recently served as National Sales Director – Digital.With over 27 years of experience in the media and digital industry, Bhattacharya brings extensive expertise in revenue growth, digital strategy and strategic partnerships. In his new role, he will lead

Mumbai: ekincare, a personalised corporate health benefits platform in India, has appointed Rupal Kumar as Head of Corporate Sales to strengthen its enterprise growth strategy across the country. In his new role, Kumar will lead new customer acquisition initiatives, shape and execute the company’s sales strategy, and expand ekincare’s presence across India’s corporate sector.Kumar brings more than two decades of experience in business development, strategic partnerships and team leadership

As brands across industries mark International Women’s Day, companies are using purpose-driven campaigns to highlight women’s achievements, challenge stereotypes and encourage more inclusive conversations in society and the workplace. From digital films and podcasts to social media initiatives and on-ground activations, these campaigns reflect how brands are increasingly using storytelling to spotlight women’s resilience, individuality and contributions across diverse fields. Leading brand

Mumbai: Moglix, a B2B commerce platforms, has appointed Animesh Srivastava as its Chief Technology Officer to lead the company’s technology strategy and expand the adoption of artificial intelligence across its platform. In his new role, Srivastava will spearhead the company’s tech charter and scale Cognilix, Moglix’s AI-led operating system for B2B commerce, across global markets.Srivastava brings more than two decades of experience spanning enterprise technology, mobile platforms and ele

Mumbai: Liqvd Asia, the digital-first marketing agency known for blending creativity with performance, has been awarded the digital communications mandate for Woodland. With this partnership, the agency adds another marquee lifestyle brand to its portfolio.Under the mandate, Liqvd Asia will lead Woodland’s digital communications across social media management, influencer collaborations, and brand storytelling, helping build a stronger and more engaging presence for the brand across digital pla

Mumbai: As brands across sectors mark International Women’s Day, the Banking, Financial Services and Insurance (BFSI) industry is using the occasion to spotlight women’s empowerment, financial independence and greater inclusion in the financial ecosystem. Through purpose-driven campaigns, companies are highlighting the evolving role of women not only as consumers of financial products but also as entrepreneurs, professionals and decision-makers shaping India’s economic future. From digital

MUMBAI: With influencer marketing becoming central to how brands build trust and drive engagement, Concept Group, an independent agency network, today announced the launch of Puzzle Media, its dedicated influencer marketing vertical under Concept BIU. The initiative has been created to help brands respond to the changing creator ecosystem through structured, outcome-led, and brand-safe influencer solutions.Puzzle Media delivers end-to-end influencer marketing services, combining strategy, creato

Mumbai: Bigg Boss is set to make its Bengali debut as Star Jalsha announced the launch of Bigg Boss Bangla at the iconic Eden Gardens. The show, owned and produced by EndemolShine India, will be hosted by former Indian cricket captain Sourav Ganguly, marking a major milestone in regional non-fiction entertainment.The announcement took place during a gala cricket event hosted by Sourav Ganguly, bringing together leading advertisers and prominent personalities. The evening culminated in a grand lo

*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))] dir=auto tabindex=-1 data-turn-id= equest-WEB:ee89d72a-8d71-498a-98a0-fc2057f04c7b-70 data-testid=conversation-turn-2 data-scroll-anchor= rue data-turn=assistant> As India celebrates its historic victory at the ICC Men's T20 World Cup , brands across categories have quickly joined the national celebration, rolling out creative campaigns, social media posts and marketing tributes to capture the mood of the mo

On the occasion of International Women’s Day Medianews4u.com caught up with Poulomi Roy Chief Marketing Officer Joy Personal Care (RSH Global), one of the largest skincare companies in India. Roy is an experienced professional with 17+ years of experience in marketing and communication, advertising, strategic planning, and key account management.She has been instrumental in changing the audience perception towards beauty standards. When she joined, the turnover was 75 Cr. It is expected to gen

Mumbai: Broadcast Audience Research Council India (BARC India) has partnered with Nielsen to introduce BARC | Nielsen ONE Ads, a first-of-its-kind cross-media measurement solution designed to provide a unified view of advertising performance across linear television and digital platforms in India.Announced on March 9 in Mumbai, the solution aims to address the growing need for integrated audience measurement as India’s media consumption becomes increasingly fragmented across screens. The platf

Mumbai: COLORS has launched its new primetime drama Do Duniya Ek Dil, a contemporary love story exploring relationships in the age of digital identities and online fraud. The show premiered on March 9 and airs Monday to Friday at 9:00 PM on COLORS and JioHotstar. Produced by SOL Productions, the series features Vikram Singh Chauhan, Rachi Sharma, and Sudhanshu Pandey in lead roles.Set against the contrast between online personas and real-world emotions, the show follows Shivaay, a self-made tech

Mumbai: Collective Artists Network has partnered with Rhea Chakraborty to introduce Mishty, an AI-powered digital avatar developed in collaboration with its AI studio Galleri5, marking a new step in tech-driven celebrity storytelling in India. Unveiled in Mumbai on March 8, the launch coincides with International Women’s Day and the release of the latest collection from Chakraborty’s brand Chapter 2, titled “Smash the Patriarchy.”Mishty is designed as a digital storytelling character ins

Medianews4u.com on the ocassion of International Women's Day caught up with Bhavna Mishra Nanda, Portfolio Director of Marketing - Holiday Inn Express- (An IHG Hotel) Holiday Inn Express is IHG’s largest and fastest-growing brand, removing barriers to travel. The brand champions simple, smart travel and was created in 1991 to challenge convention in the travel industry.The brand caters to smart, savvy travellers who are on the move and two steps ahead who need a hotel to serve as a no-fuss bas

Mumbai: The Confederation of Indian Industry (CII) has announced the appointment of Goutham Reddy Mereddy, Vice Chairman of Re Sustainability Limited (formerly Ramky Enviro Engineers Limited), as the Chairman of CII Telangana for the 2026–27 term. Alongside him, Gaurav Maheshwari, Group President – Asia Pacific at Signode, has been elected as the Vice Chairman.Mereddy brings over 27 years of experience across environmental services, waste management, infrastructure, and real estate developme

Kochi: At a time when attention spans are shrinking and reading habits are under strain, Kerala’s leading media conglomerate Mathrubhumi launched the first-ever readers’ corner at the newly renovated Ernakulam bus stand in association with KSTRC. Kerala Transport Minister K. B. Ganesh Kumar inaugurated the corner, marking a significant step in promoting the culture of reading, especially in a state like Kerala, which leads the country in literacy.The readers' corner, modest but purposeful, w