Mumbai: CNBC-TV18, India’s leading English business news channel, CNBC AWAAZ, CNBC Bajar, and IndiaBonds, a digital-first SEBI-registered Online Bond investment platform, announced ‘Bond Street’, an initiative designed to bring sustained visibility, clarity and everyday context to India’s fast-expanding bond market. The collaboration will drive a dedicated, high-frequency educational initiative designed to build wider public understanding of India’s bond ecosystem. By decoding key move

Mumbai: Royal Challenge Packaged Drinking Water has unveiled its new integrated campaign, ‘Main Nahi Toh Kaun Be’, celebrating self-belief, authenticity, and bold ambition. The initiative brings together voices from sports, entertainment, music, and e-sports, reflecting a generation unafraid to define success on their own terms.The campaign, featuring cricket star Smriti Mandhana, youth icon Rannvijay Singha, gaming sensation Naman “Mortal” Mathur, and rapper-songwriter Srushti Tawade, i

Mumbai: Senora Asset Management, an equity asset management firm, has announced the on-boarding of renowned cricketer Ajinkya Rahane as an investor and board member. Founded by Mridul Jalan, an IIM Calcutta alumnus with over two decades of market expertise, the partnership marks a pivotal milestone in Senora’s journey to deepen its market presence and broaden access to insight-driven investment solutions for long-term wealth creation.Widely respected for his discipline, consistency and leaders

Mumbai: In one of the most significant leadership overhauls in India’s advertising sector, Omnicom has appointed a new top management team to steer its operations during the final stages of its global merger with Interpublic Group (IPG). The new structure places Kartik Sharma as Chief Executive Officer (CEO) for India, Amardeep Singh as Chief Operating Officer (COO), Rishit Mehta as Chief Financial Officer (CFO), and Shashi Sinha as Strategic Advisor. The appointments, shared internally and co

Mumbai: Bikaji Foods International Limited (Bikaji), India’s third-largest ethnic snacks company and the second fastest-growing player in the organised snacks market, has launched its new integrated brand campaign “Kya Baat Hai Ji!” featuring acclaimed actor Pankaj Tripathi. The campaign spotlights how everyday Indian moments become more delightful and flavourful with Bikaji’s range of namkeen and snacks, with a dedicated focus on strengthening the brand’s presence in Uttar Pradesh.The

Mumbai: The Market Research Society of India (MRSI) has announced the adoption of the ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics 2025, marking a major milestone in strengthening ethical and professional standards in India’s fast-advancing insights ecosystem.The updated ICC/ESOMAR Code reflects the growing use of AI, synthetic data, and secondary data sources, while addressing the increasing need for trust, transparency, and responsible practices in

Mumbai: According to the media reports, Kartik Sharma has been named CEO of Omnicom Media India. His elevation comes at a pivotal time for the network, as Omnicom undertakes one of the largest organisational overhauls in its history following its $13-billion acquisition of Interpublic Group (IPG).Industry insiders noted that Sharma emerged as the clear frontrunner for the role, buoyed by strong business momentum. OMG India added over 10 major clients in 2025—valued collectively at more than $4

New Delhi: AuthBridge, an authentication technology company, has announced the appointment of Ankit Singhal as Vice President – Accounts & Finance. Ankit brings over 15 years of experience in Finance, Business, and Investor Relations, having worked with leading organizations such as Paytm, Clix Capital, and Reliance Jio. His expertise spans Financial Planning & Analysis (FP&A), Controllership, Investor Relations, Compliance, Risk Management, and Business Process Management.In his previous role

Mumbai: Deepstory has launched as India’s newest UI/UX-led short-video platform, designed to deliver a calmer, more intentional content experience. Born in India and built for global audiences, the platform introduces a topic-first structure that reduces emotional volatility and offers users a focused way to explore ideas and creators.Deepstory’s interface is built on a simple behavioural flow: swiping left reveals more videos on the same topic, while swiping up introduces a new one. This sy

Mumbai: Chord, the creative agency under the 1702 Network, has secured the creative mandate for Madhusudan, one of India’s most trusted and rapidly growing brands in the dairy and frozen foods category. Under this partnership, Chord will lead brand strategy, creative communication, packaging and branding revamps, digital storytelling, and integrated campaign development to enhance Madhusudan’s market impact and consumer resonance.Madhusudan, known for its longstanding commitment to purity, t

Gurugram: Emoha, a senior care brand, has announced the appointment of Adesh Singh Chadha as its new Head of Sales, further bolstering the company’s leadership team as it accelerates its growth strategy in the eldercare sector.With more than 15 years of experience across high-impact sales and revenue leadership roles at Byju’s and Zinc Money, Chadha brings deep expertise in scaling businesses, driving consumer engagement, and building strong operational frameworks. At Emoha, he will lead sal

Parimatch has signed a long-term partnership with Manchester United, becoming the club’s official betting partner across Asia and the MENA region. The company is looking to tap into United’s enormous fan base in these markets, where millions follow the club every week.The deal quietly came into effect on August 17, during United’s opening Premier League match against Arsenal. Since then, Parimatch’s logo has been appearing on the LED boards around Old Trafford during home fixtures. Manch

Gurugram: India’s automotive sector recorded a landmark festive season, with 52.3 lakh vehicles sold, including a 23% rise in passenger vehicles and a 57.5% surge in EVs. Amid this robust growth, digital advertising for automotive brands also saw a significant boost, according to the latest Automotive Ad Engagement Benchmark Study by VDO.AI.The study, which analysed over 200 automotive campaigns across Connected TV (CTV) and Display, found that CTV continues to dominate as the medium of choice

Mumbai: Laqshya Media Group (LMG), one of India’s most awarded marketing communications companies, has bolstered its newly launched content vertical, Laqshya StoryWorks, with two key appointments. Sanjay Nandan joins as Creative Head, while Dhruv Bhattacharya takes on the role of National Sales Head, driving revenue strategy and business growth.Laqshya StoryWorks, created to deliver original IPs and multi-platform branded stories for the digital era, will produce fiction, non-fiction, and AI-e

New Delhi: Nova Dairy, one of India’s most trusted dairy brands with over 30 years of legacy, has launched its national winter wellness campaign, #EkChammachTayyari, encouraging Indian households to incorporate a spoon of pure desi ghee into their daily diet to boost immunity, energy, and overall wellbeing.As India enters the peak of winter, rising pollution levels and seasonal health challenges make it crucial to adopt simple, effective habits for wellness. The campaign highlights ghee, long

London: Nothing, the consumer technology company co-founded by Carl Pei, has announced that Charlie Smith, formerly Chief Marketing & Communications Officer at Loewe, is joining the company as Chief Brand Officer. Smith will serve on Nothing’s executive team and oversee global brand, marketing, communications, image, and store design, reporting directly to Pei.Commenting on the appointment, Carl Pei, Co-founder and CEO of Nothing, said, “Charlie has worked at the intersection of luxury, crea

Gurugram: Hyundai Motor India Limited (HMIL) today unveiled its year-end initiative, the 'December Delight' campaign, aimed at celebrating customer loyalty and the joy of owning a Hyundai. The campaign offers exclusive benefits of up to ₹1,00,000 on the purchase of Hyundai vehicles.Commenting on the campaign, Tarun Garg, Whole-Time Director and Chief Operating Officer, Hyundai Motor India Limited, said, With the Hyundai December Delight Campaign, we are excited to bring exceptional year-end ch

New Delhi: CNN-News18, India’s No.1 English News channel, celebrated the 15th edition of star-studded ‘Indian of the Year’ on 28th November. The edition opened on a high note, bringing together prominent leaders from across sectors under one roof. The event celebrated and honoured individuals whose grit, vision and accomplishments have helped shape India’s evolving story.The 2025 edition, themed ‘India’s Invincible Icons’, paid tribute to changemakers who embody courage, perseveran

Mumbai: The NDTV Network has marked an extraordinary milestone that captures both its scale and its relevance in an environment where digital leadership increasingly determines real influence. With NDTV India securing the No. 1 position among all Hindi news channels on YouTube for November 2025, according to Databeings, and NDTV 24x7 maintaining its No. 1 position for six uninterrupted months from June to December 2025 as per Playboard, the network has reinforced a defining reality — when NDTV

Mumbai: Prabhvir S has joined Stratpulse Techlabs as Founder & Chief Executive Officer.With nearly two decades of experience across digital advertising, technology, and media, Prabhvir steps into the role following a successful tenure as Senior Director – Ad Sales at Samsung Ads India, where he served until his professional break earlier this year.Prior to Samsung Ads, Prabhvir held leadership and strategic roles across global and regional organisations including IAB Southeast Asia and India,

Singapore: Kevin Vaz, CEO – Entertainment at JioStar, addressed global media and entertainment leaders at the Asia TV Forum & Market 2025 in Singapore, showcasing JioStar’s rapid growth trajectory and its position as one of the world’s most influential content organisations. Speaking during a keynote titled “Powering the Next Wave of a Billion Imaginations,” Vaz highlighted how India is entering a pivotal moment where entertainment, technology, and scale are intersecting to shape the f

In one of the most anticipated dialogues at the CII Big Picture Summit 2025 , Gaurav Banerjee , Chair, CII National Council on Media & Entertainment, and MD & CEO, Sony Pictures Networks India, sat down with Uday Shankar , Vice-Chairman, JioStar—one of India’s most influential media visionaries. What followed was a rare, candid, deeply reflective power talk spanning the evolution of Indian media, the art of leadership, talent, risk-taking, disruptive thinking, and the limitless opportunities

New Delhi: OG Media 360, a new-age media and brand-building agency, has announced the strategic acquisition of Times of Business, a leading Instagram-first business news community.The move aligns with OG Media 360’s long-term mission of building India’s most influential digital-first business media network by bringing high-impact IPs together under one unified ecosystem.Times of Business, known for its sharp business updates, market insights, and startup-focused content, has grown a loyal au

MUMBAI: Punjab National Bank (PNB), a public sector bank, today has signed Indian Women Cricket Captain and World Cup Champion Harmanpreet Kaur, as the bank’s first-ever female brand ambassador.The announcement took place in a ceremony under the overarching theme ‘Banking On Champions’ at the Bank’s Corporate Office, where the Chief Guest was M. Nagaraju Secretary, (FS), Harmanpreet Kaur (Captain of Indian Women’s Cricket team, World Cup Champion, and Arjuna Awardee), PNB’s senior le

Omnicom Advertising has rolled out a refreshed leadership and agency structure for its India operations, marking one of the most significant reorganisations within the network ahead of its global transition taking effect on January 1, 2026. In the new framework, Prasoon Joshi has been elevated to Chairman, Omnicom Advertising (OA) India , while Aditya Kanthy will steer the organisation as President and Managing Director, OA India . Both leaders will work closely with — and report directly to �

In a landmark reorganisation of the global advertising landscape, Omnicom Group has unveiled a sharply simplified creative structure following its merger with Interpublic Group (IPG) — a consolidation move that elevates just three networks to the top of the enlarged holding company: BBDO , McCann , and TBWA . The restructuring marks one of the most sweeping creative realignments in the industry’s recent history. Several legacy networks — DDB , FCB , and MullenLowe — will no longer functi

Excellent Publicity has completed 13.5 years of transforming from a small start-up into a prominent AdTech organisation. With its innovation-led approach, strong customer focus, and credibility, the company has carved a distinct position in India’s fragmented advertising ecosystem. While the industry struggles with outdated processes, Excellent Publicity has streamlined media procurement and become a trusted growth partner for hundreds of MSMEs as well as major national and Forbes 500 brands.

Omnicom has formally announced its forward strategy and leadership structure after completing the landmark acquisition of Interpublic on November 26, 2025 — a move that creates one of the world’s largest and most integrated marketing, media, and intelligence companies. Positioning itself as a next-generation marketing powerhouse, the new Omnicom integrates the industry’s most extensive portfolio of media, content, commerce, and identity capabilities, all powered by Omni, the company’s ad

Mumbai: Hungama Digital Media Entertainment Pvt. Ltd. has announced that Siddhartha Roy has stepped down from his role as Chief Executive Officer, marking the conclusion of a pivotal chapter for one of India’s most recognisable digital entertainment brands.Roy’s departure brings to a close a significant era during which he played an instrumental role in scaling Hungama’s digital entertainment footprint across music, video, gaming, and emerging consumer experiences. Under his leadership, th

Kochi: CAPITAIRE, a business consultancy firm, has announced the launch of True Legacy, a first-of-its-kind brand in India focused exclusively on succession planning for individuals, families, and business owners. The new vertical aims to address one of the most overlooked yet critical aspects of wealth protection—ensuring seamless transfer of assets across generations.CAPITAIRE Founder Sreejith Kuniyil said that succession planning remains widely neglected despite its importance, and must be

At the CII Big Picture Summit 2025, Ravi Rajamani, Managing Director and Global Head of AI Blackbelts at Google, delivered a wide-ranging Special Address that urged India’s enterprises—particularly in media and entertainment—to move decisively on AI adoption. Speaking from the vantage point of a decade-long career at Google, Rajamani reminded the audience that CEO Sundar Pichai had declared Google an “AI-first company” as early as 2015, long before AI became a global buzzword. “It to

Mumbai: YES SECURITIES has unveiled ExtraordiNARI Voices, a new storytelling platform designed to spotlight the journeys of women who push boundaries and influence change. The initiative is an evolution of the company’s ongoing ExtraordiNARI program, which has previously included campaigns such as Gift Her the Future, now extended into a narrative-led, experiential format.The inaugural edition of ExtraordiNARI Voices featured Kaamya Karthikeyan, the youngest female in the world to complete the

Mumbai: The National Stock Exchange of India (NSE) has launched a nationwide investor awareness campaign titled “Soch Kar, Samajh Kar, Invest Kar”, drawing inspiration from the recent hit sci-fi series Stranger Things. The campaign aims to alert investors to the rising threat of fake trading apps and fraudulent investment platforms.The show’s iconic Upside Down world, where reality appears normal but is subtly distorted, serves as a metaphor for how deceptive platforms operate in real life

Hyderabad: Tempest Advertising recently executed a high-impact CSR initiative aimed at raising awareness about cybercrime and digital fraud. The campaign, inaugurated by D. Vijay Kumar from the Cyber Crime Branch, blended creativity, education, and entertainment to engage thousands of employees at Sattva Knowledge City.The initiative kicked off with a dynamic street play (Nukkad Natak), which was further amplified through a 10-day digital awareness campaign across social media. The campaign incl

Mumbai: Hindustan Unilever Limited (HUL) has announced the appointment of Vandana Suri to the HUL Management Committee (MC) as Executive Director, Home Care, succeeding Srinandan Sundaram, who will take over as CEO of Unilever International. The changes will be effective from 1 January 2026.Vandana, currently General Manager, Beauty & Wellbeing for Unilever Indonesia, brings over 20 years of experience across leading multinationals including PepsiCo, Tetra Pak, and Nielsen. Since joining HUL in

Bangalore: Parthasarathy M A, widely known in the industry as MAPS, has announced that he will step down from WPP Media after a 17-year tenure, marking the end of one of the longest and most versatile leadership journeys within the network. MAPS most recently served as Chief Strategy Officer, South Asia, at GroupM.In a social media post reflecting on his career, MAPS described his tenure as a period of continuous growth, reinvention and learning. He joined Mindshare India in January 2009, steppi

Mumbai: AU Small Finance Bank (AU SFB), India’s largest Small Finance Bank and the first to receive in-principle approval from the Reserve Bank of India to transition into a Universal Bank, has announced the appointment of Ranbir Kapoor and Rashmika Mandanna as its new brand ambassadors. The strategic collaboration reinforces the bank’s efforts to build a preferred national banking brand with strong resonance across metro, urban, and deeper Bharat markets.Ranbir Kapoor’s widespread popular

Mumbai: Euronics has unveiled its new brand identity at its Gurgaon manufacturing hub, signaling a strategic push toward high-performance hygiene solutions nationwide. The brand reveal was led by Harmanpreet Kaur, Captain of the World Cup-winning Indian Women’s Cricket Team.The refreshed branding highlights Euronics’ focus on scale, precision engineering, and its renewed mission: “Elevating Hygiene Everyday.” The visual overhaul features a bold teal palette, streamlined geometry, and a m

Mumbai: ZEE5 has announced its latest Telugu original series, Nayanam, which is set to premiere on 19th December. Directed by Swathi Prakash, Nayanam is positioned as an intense psychological thriller that explores the fragile boundaries between truth, delusion, and obsession.The announcement marks actor Varun Sandesh’s much-anticipated foray into the OTT space. The six-episode series features him as Dr. Nayan—a character that significantly diverges from his previous portrayals, placing him

Mumbai: Amar Chitra Katha, one of India’s most iconic and enduring comic book publishers, has partnered with the Oil and Natural Gas Corporation (ONGC) to release a special edition graphic novel titled The Energy Superhero, commemorating the golden jubilee of the historic Mumbai High oilfield discovery.Positioned as a creative tribute to India’s unsung “energy soldiers,” the graphic novel aims to introduce young readers to the complex and fascinating world of India’s energy ecosystem i

Gurugram: TREVOC Group has announced the appointment of Aman Bhasin as Assistant Vice President – Sales, marking a significant addition to its leadership team as the company accelerates its premium real estate expansion across Gurugram.Aman brings over a decade of experience with prominent developers including Whiteland Corporation, M3M India Pvt. Ltd., and Omaxe Ltd. His strong track record in revenue growth, market strategy, and leading high-performing sales teams positions him as a key cont

Mumbai: Kaivalya Communications has announced the appointment of Nitin Trivedy as Vice President & Business Head, signalling a strategic strengthening of its leadership team. With over 25 years of experience across Marketing Communications (MarComm), Corporate Communications (CorpComm), Marketing, and Sales, Nitin brings a rich mix of industry expertise and managerial acumen to the organisation.Throughout his career, Nitin has held key positions at leading companies such as Pinch, Telenor (India

Gurugram: Experion Developers, a luxury real estate developer in the NCR region, has announced two significant leadership moves aimed at accelerating its growth trajectory and reinforcing its commitment to operational excellence.Priyamvada Navet has joined the company as Deputy Chief Executive Officer, bringing with her extensive experience from Godrej Properties Limited, where she most recently served as Business Head. With a strong background in strategy, large-scale project delivery, and cust

Hyderabad: TechnoSport, a fastest-growing performance wear brands, made a bold statement in Hyderabad with its innovative ‘Stronger than Your Sunscreen’ campaign, rolled out as part of the launch of its largest Exclusive Brand Outlet at Sarath City Capital Mall.Designed around the insight that in Hyderabad’s scorching 40–45C summer, performance wear often needs to work harder than sunscreen, the high-impact activation highlighted TechnoSport’s UPF50+ innovation in a manner both cultura

For decades, Linear TV advertising was the undisputed champion of brand-building. It offered massive reach, a larger-screen video experience, and superior brand recall, the essential top-funnel goal for consumer consideration. We still vividly remember the powerful impact of appointment viewing, high attention, and shared experiences that made brands unforgettable.Post-2007, Indian advertisers pivoted sharply toward digital platforms, especially the emerging walled gardens. These ecosystems prom

Mumbai: VZY, the next-generation entertainment brand from Dish TV India, has announced its association with The Times of India Film Awards (TOIFA) 2025 as the Special Partner.VZY TV, the brand’s high-performance, content-first television experience, further strengthens VZY’s promise of next-generation entertainment. Designed for today’s digital-first households, VZY TV combines smart technology, an intuitive interface, and a rich content ecosystem spanning live TV, OTT apps, and personalis

New Delhi: Panasonic Life Solutions India, a diversified technology company, has announced cricket legend MS Dhoni, popularly known as “Captain Cool,” as the brand ambassador for its Air Conditioners portfolio in India. The collaboration aims to reinforce Panasonic’s commitment to trust, cutting-edge technology, proven reliability, ultra-efficient performance, superior cooling, and trusted quality.Welcoming Dhoni to the Panasonic family, Tadashi Chiba, MD & CEO, PLSIND, said, “This partn

Mumbai: str8bat, a sports technology innovator transforming how cricketers measure and improve performance through data-driven insights, has awarded its communications and public relations mandate to CPR Global.Under this partnership, CPR Global will lead media relations and stakeholder engagement for str8bat across India, supporting the company’s growth and visibility within the rapidly expanding sportstechnology ecosystem.Founded in 2018 by Gagan Daga, Rahul Nagar, and Madhusudan R, str8bat

Mumbai: The Supreme Court of India has dismissed an appeal filed by Byju Raveendran challenging the April 17 judgment of the National Company Law Appellate Tribunal (NCLAT) concerning the settlement between ed-tech major Byju’s and the Board of Control for Cricket in India (BCCI).A bench comprising Justices JB Pardiwala and KV Viswanathan refused to interfere with the NCLAT verdict. The Chennai Bench of NCLAT had earlier held that the BCCI settlement could not be treated as a pre-Committee of

MUMBAI: Madison Turnt, an experiential marketing unit of Madison World, has announced the appointment of Prateek Roy as associate VP, leading Cinema, Sponsorship, and Non-Traditional Media business for the agency. He will be reporting to Sunny Vohra, CEO, Madison Turnt & Anugrah Madison.He brings a expertise in crafting brand strategies across radio, television, digital, esports, gaming, AI, and tech-driven ecosystems. With an exceptional track record driving robust revenue streams and scaling b

Bangalore: OnePlus India has unveiled ‘The Edge of Time’, a four-part short film series capturing fading art forms and communities through the lens of renowned personalities: Masaba Gupta, Ranveer Brar, Shaaz Jung, and Shakti Mohan. Each story is filmed #ShotOnOnePlus15 in Dolby Vision, highlighting the device’s professional-grade imaging capabilities.Commenting on the campaign, Ishita Grover, Director of Marketing, OnePlus India, said, “When four of India’s most authentic voices bring

At the CII Big Picture Summit 2025 , Gaurav Banerjee , Chair, CII National Council on Media & Entertainment, and MD & CEO, Sony Pictures Networks India, set an assertive tone for the industry’s next decade—urging India’s media and entertainment sector to embrace global ambition and build the institutional backbone required to lead the world’s creative economy. Delivering the keynote address at the inaugural session, Banerjee said the sector stands at an “inflection point where talent,